With employee engagement continuing to be a major challenge facing organisations, we read with interest about the concept of internal branding as a means to engage employees.
Many companies devote so much in terms of resources to external marketing that they often overlook the importance of ensuring that their own members of staff are aware of the image the business is trying to convey.
Government statistics show that just one in five managers are professionally qualified – this is well behind our Europe and American counterparts.
Interestingly, time management has re-emerged as a hot potato in terms of what organisations want right now.
